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Reach shoppers with Sponsored Display ads

This learning path will provide you with an overview of Sponsored Display, the self-service display advertising solution. You will learn how this benefits your advertising strategy, best practices for campaign set up and available metrics for optimizat...

• Rating5.0
• Beginner
• Award

Learn the fundamentals of Sponsored ads

This learning path will introduce you to the skills you need to meet the objectives of your Sponsored Products and Sponsored Brands campaigns. You will learn best practices for targeting keywords and products, campaign setup, building your campaign str...

• Duration 1.2h
• Rating5.0
• Beginner

Introduction to Amazon Advertising

In this course, you learn about Amazon Advertising’s full range of ad solutions, including ad types and placements, and the campaign goals you can reach with Amazon.

• Duration 27m
• Rating4.6
• Beginner

Use video in your Sponsored Brands campaign

In this course, you will learn about adding video to your Sponsored Brands campaigns.

• Duration 20m
• Rating4.3
• Beginner

Measure campaigns with Amazon Attribution (seller)

This learning path will provide an introduction to the Amazon Attribution beta.  We'll give an overview of Amazon Attribution, how to create attribution tags to measure your non-Amazon Advertising media, and how to gain insights to optimize your media'...

• Rating4.0
• Beginner
• Award

Launch your first campaign in the Amazon DSP

Ready to get started with your first campaign in the Amazon DSP? These courses will provide step-by-step instructions from setting up your first order to customizing reports.

• Duration 45m
• Rating4.7
• Beginner
• Award

Welcome to the learning console

Welcome to Amazon Advertising's learning console, where you can gain advertising knowledge, skills, and certifications to help grow your business. We'd like to take a moment to introduce you to the learning console's features and navigation. 

• Duration 5m
• Rating4.5
• Beginner

Target your Sponsored ads campaign

• Duration 22m
• Rating4.8
• Beginner

Learn about Sponsored ad types

• Duration 12m
• Rating4.8
• Beginner

Set up a Sponsored ads campaign

• Duration 29m
• Rating4.8
• Beginner

Interpret your sponsored ads performance

• Duration 20m
• Rating4.8
• Beginner

Optimize your Sponsored ads campaign

• Duration 15m
• Rating4.8
• Intermediate

Learn the fundamentals of Sponsored ads

• Duration 1.2h
• Rating5.0
• Beginner

Utilize campaign-specific reports for Sponsored ads

• Duration 8m
• Rating4.6
• Intermediate

Reach shoppers with Sponsored Display ads

• Rating5.0
• Beginner
• Award

Optimize your Sponsored Brands campaign

• Duration 15m
• Rating4.6

Launch your first campaign in the Amazon DSP

• Duration 45m
• Rating4.7
• Beginner
• Award

Get started in the Amazon DSP

• Duration 11m
• Rating5.0
• Beginner

Create a line item in the Amazon DSP

• Duration 25m
• Rating5.0

Overview of Stores

• Duration 8m
• Rating4.7
• Beginner

Promote and optimize your Store

• Duration 10m
• Rating4.9
• Beginner

Measure campaigns with Amazon Attribution (seller)

• Rating4.0
• Beginner
• Award

Measure campaigns with Amazon Attribution (vendor)

• Rating5.0
• Award

Introduction to the Amazon Attribution (sellers) 

• Duration 15m
• Rating4.8
• Beginner

Introduction to the Amazon Attribution beta (vendors)

• Duration 15m
• Rating4.3
• Beginner