Introduction to Sponsored Display
In this course you will explore Sponsored Display and how it can help your advertising strategy.
Sponsored Display
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Set up your Sponsored Display campaign
In this course you will explore the audience and tactics available with Sponsored Display that can help support your business objectives. *Availability varies by advertiser country
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Optimize your Sponsored Display campaign
In this course you will learn how to optimize your Sponsored Display campaign by reviewing metrics, adjusting bids and budgets, and using creative options. *Availability varies by advertiser country
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Increase consideration on Amazon with sponsored ads
This learning path introduces the "consideration" stage of the shopping journey on Amazon. You will learn specific tactics to help reach customers actively browsing in your category on Amazon so they can consider your products and brand.
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How to plan for holiday shopping periods
Have you considered your holiday shopping periods strategy? This beginner course will highlight methods you may choose to employ during holiday shopping periods. Here, you will find recommendations for Sponsored Brands, Sponsored Display, Sponsored Products, and Stores.
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Virtual summit recording: Elevate your Q4 campaign
Our virtual summits feature scenario-driven, highly-focused content (including workshops, guest speakers, candid chats with product experts, and more) to help you dive deep into topics you care about. You’ll learn actionable recommendations that you can apply to your strategies—from how...
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Reach shoppers with Sponsored Display ads
This learning path will provide you with an overview of Sponsored Display. You will learn how this benefits your advertising strategy, best practices for campaign set up and available metrics for optimization.
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Virtual summit recording: Elevate your Q4 campaign
Our virtual summits feature scenario-driven, highly-focused content (including workshops, guest speakers, candid chats with product experts, and more) to help you dive deep into topics you care about. You’ll learn actionable recommendations that you can apply to your strategies—from how...
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Learn about Sponsored Display reporting
In this course you will explore the attribution model for Sponsored Display as well as available metrics and common performance.
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Amazon Video Ads Certification
The Amazon Video Ads Certification validates an individual's proficiency in Amazon video ads offerings. Topics include an introduction to video ads, how to incorporate video into your advertising portfolio, video ads audiences, and video ads reporting and measurement. This Certification...
