Welcome to the Amazon Ads learning console

Learn strategies to improve sponsored ads performance

In this learning path, you'll learn how to make strategic adjustments to your campaign to help improve performance and which insights are most impactful.

• Duration 1.2h
• Rating5.0
• Beginner
• Credential

Learn the fundamentals of sponsored ads

In this learning path, you will learn how to use sponsored ads effectively. It will introduce you to common terms, features, and functionalities that you can use to help drive advertising effectiveness.

• Duration 1.7h
• Rating4.9
• Beginner
• Credential

Use sponsored ads to help grow your brand

To help grow your brand on Amazon, we recommend creating growth marketing, or objective-based strategies, to engage shoppers at each stage of the customer journey. In this learning path, you'll learn about the key objectives, the metrics that inform su...

• Rating5.0
• Beginner

Leverage Brand Stores for brand growth

These courses will provide end-to-end instruction for setting up your Store for success, including best practices for design and navigation, and tips for optimizing based on insights.

• Rating4.7
• Beginner
• Credential

Drive discoverability with Sponsored Brands

This learning path will provide you with an overview of Sponsored Brands. You will learn about the benefits of Sponsored Brands, how to incorporate them into your campaigns, and how to assess performance and make strategic improvements.

• Rating3.7
• Beginner
• Credential

Reach shoppers with Sponsored Display ads

This learning path will provide you with an overview of Sponsored Display. You will learn how this benefits your advertising strategy, best practices for campaign set up and available metrics for optimization.

• Rating4.9
• Beginner
• Credential

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