The Amazon Ads brand marketing professional path validates an individual's proficiency in multi-channel campaign strategy, and cross-product campaign optimization and measurement. This professional path will help you plan, optimize, and measure world-class media Amazon Ads campaigns to elevate brands to the next level. This professional path is best suited for new brand marketing professionals, like display campaign managers, associate programmatic managers, programmatic traders, and digital operations specialists.

If you're new to Amazon Ads, we recommend first starting with:

After completing the brand marketing professional path, we recommend you continue your learning with: