Learn how to use the instructional query library (IQL) to create and edit queries based on your business and reporting needs. Explore specific SQL functions and syntax that you will use in Amazon Marketing Cloud to create queries.
By the end of this course, you’ll be able to:
- Assess a mental model for building custom reports in AMC and how to utilize the tool to create and edit queries
- Distinguish various AMC SQL functions and the nuances to consider when being used