This course will walk you through how to set up an attribution order, attribution tags, and how to generate a report.

By the end of this course, you'll be able to:

  • Plan and decide your desired level of measurement
  • Create an Amazon Attribution order and assign promoted ASINs
  • Generate attribution tags by setting them as your ads' click-through URL
  • Validate clicks being measured to confirm your ad server reporting matches your Amazon Attribution reporting