Amazon Ads offers an at-scale, actionable, objective, and durable suite of first- and third-party measurement solutions to help advertisers grow their brands through video ads. This course will include measurement solutions available for Amazon Online Video, Sponsored Brands video, and Streaming TV ads. Sponsored Display video is a new product, we will update this information once available.
In this course, you will:
- Know available metrics and reporting tools for Online Video, Streaming TV, and Sponsored Brands video ads
- Understand how to measure the impact of Online Video, Streaming TV, and Sponsored Brands video ads