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Duration
Difficulty
Awards
Live Events
  • Interpret the advertised product report

    In this course, you will learn about the advertised product report and how to use it to identify trends and inform your advertising strategy.

    • Duration 5m
    • Rating 4.8
    • Beginner
  • Interpret your sponsored ads performance

    In this course, you will learn how to interpret metrics available through the advertising console, downloadable reports, and the API.

    • Duration 20m
    • Rating 4.7
    • Beginner
  • Get started in the Amazon DSP

    In this course, you'll learn how to navigate the Amazon DSP and set up a new advertiser and order.

    • Duration 11m
    • Rating 5.0
    • Beginner
  • Utilize campaign-specific reports for Sponsored ads

    In this course, you’ll learn which campaign-specific reports can provide insight into your sponsored ad campaigns and how to leverage them to help improve your performance.

    • Duration 8m
    • Rating 4.6
    • Intermediate
  • Get to know Vendor Central

    In this course you will be introduced to Vendor Central and walk through the steps vendors take to manage their products on Amazon.

    • Duration 25m
    • Rating 4.8
    • Beginner
  • Optimize for retail readiness

    In this course, you will learn how to assess if a product detail page is retail ready for a campaign and develop recommendations for optimizing the page.

    • Duration 15m
    • Rating 4.8
  • Promote and optimize your Store

    This course will explain methods for promoting your Store through organic and paid traffic, and will provide recommendations for utilizing Store insights.

    • Duration 10m
    • Rating 4.9
    • Intermediate
  • Optimize your Sponsored ads campaign

    In this course, you will learn to examine four factors in order to optimize your campaigns: budget, ASINs, keywords, and bids.

    • Duration 15m
    • Rating 4.8
    • Intermediate
  • Launch your first campaign in the Amazon DSP

    Ready to get started with your first campaign in the Amazon DSP? These courses will provide step-by-step instructions from setting up your first order to customizing reports.

    • Path
    • Duration 45m
    • Rating 4.7
    • Beginner
    • Award
  • Set up a Sponsored ads campaign

    In this course, you will learn how to build a campaign strategy using the different targeting, measurement, and management capabilities.

    • Duration 29m
    • Rating 4.7
    • Beginner
  • Upload creatives in the Amazon DSP

    In this course, you'll learn about the information needed depending on your line item type, as well as creative policy guidelines.

    • Duration 12m
    • Rating 5.0
    • Beginner
  • Optimize your campaigns in the Amazon DSP

    In this course, you will learn about the automatic and manual campaign optimization options available to you in Amazon DSP, and optimization strategies to consider for given scenarios.

    • Duration 25m
    • Rating 5.0
    • Advanced
  • Target your Sponsored ads campaign

    In this course, you will learn about the targeting options for Amazon Advertising’s sponsored ads, and determine the most effective targeting method to meet your objectives.

    • Duration 22m
    • Rating 4.8
    • Beginner
  • Overview of Stores

    This course will introduce you to Stores on Amazon, highlighting their possible benefits to your advertising strategy. You will also learn about the features and use of the Store builder.

    • Duration 8m
    • Rating 4.6
    • Beginner
  • Reach goals for brands not selling on Amazon

    In this course, you will learn about the benefits for using Amazon Advertising when your brand does not sell goods or services on Amazon, focusing on link-out campaign strategies.

    • Duration 15m
    • Rating 4.3
    • Intermediate
  • Prepare for peak shopping periods

    In this course, you will learn best practices for advertising with sponsored ads during major shopping dates such as Prime Day and the holiday season.

    • Duration 8m
    • Rating 4.7
    • Beginner
  • Introduction to the Amazon DSP

    In this course, you will learn about programmatic advertising with Amazon, as well as the benefits of using Amazon DSP to achieve your programmatic advertising goals.

    • Duration 16m
    • Rating 4.6
    • Beginner
  • Optimize your Sponsored Brands campaign

    In this course, you will learn how to help set your Sponsored Brands campaigns up for success, and the methods used to evaluate the performance of Sponsored Brands.

    • Duration 15m
    • Rating 4.6
  • Introduction to Amazon retail

    In this course, you'll be introduced to Amazon's retail business, with emphasis on Amazon's relationship with both vendors and sellers.

    • Duration 10m
    • Rating 4.8
    • Beginner
  • Create reports in the Amazon DSP

    In this course, you will walk through a step-by-step tutorial for creating a custom report in the Amazon DSP.

    • Duration 12m
    • Rating 5.0
    • Beginner