This course explores different types of Amazon sponsored ads video products available to help you grow your brand. You’ll evaluate the features, usage, measurement, and impact of sponsored ads video products, including Sponsored Brands video ads, Sponsored Display video ads,...
This course explores the benefits of using insights from different types of advertising metrics, including industry-standard metrics, retail metrics, and campaign reporting metrics for sponsored ads. You will review the steps to access and create campaign specific reports. Additionally, you’ll...
Explore the Amazon Acceleration program to validate your expertise in Amazon Ads solutions. By bringing brand and performance media together, Amazon Ads helps you engage the right audiences and drive business growth. This training provides a comprehensive framework spanning all...
Explore the Amazon Acceleration program to validate your expertise in Amazon Ads solutions. By bringing brand and performance media together, Amazon Ads helps you engage the right audiences and drive business growth. This training provides a comprehensive framework spanning all...
In this course, you’ll learn about AMC rule-based audiences and lookalike audiences. By the end of this course, you’ll be able to: - Describe AMC audiences and explain their benefits- Identify example use cases for AMC rule-based audiences and lookalike...
In this course, you’ll learn about AMC features that enhance the core experience, as well as grow your understanding of how you can integrate AMC within your broader infrastructure to scale your team’s work. By the end of this course,...
In this course, you’ll learn how your organization can start using AMC to generate custom insights and drive campaign performance. By the end of this course, you’ll be able to: - Explain how various roles are involved in the generation...
In this course, you’ll learn about common AMC reporting scenarios and use cases available in the instructional query library (IQL), such as overlap analyses and audience measurement. By the end of this course, you’ll be able to:- Explain how to...
In this course, you’ll learn how AMC fits with other ad tech products, explore common use cases for AMC, and review to the types of event tables available to query. By the end of this course, you’ll be able to:...
