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276 results returned

  • Amazon Ads Prime Day Summit recordings

    Start planning your strategy for key shopping events by exploring these resources to build advertising skills that will help you grow your business and reach new customers during busy periods.

    • Path
    • Duration 2.1h
    • Rating 5.0
    • Advanced

  • SQL Pre-assessment

    The Amazon Marketing Cloud Certification is intended for individuals with prior experience writing SQL-based queries. Test your SQL knowledge with this optional 15-question quiz to see if you’re ready to start the Certification. Keep in mind, this is an assessment...

    • Rating 5.0

  • Partner Learning Plans

    Amazon Ads education helps advertisers and partners expand and validate their expertise with training on full funnel strategies that drive brand growth. Partners can now follow a role-based learning plan to build relevant advertising skills, and validate those skills with...

    • Collection
    • Rating 5.0

  • Welcome to the Amazon Ads learning console

    Welcome to the Amazon Ads learning console. You will be able to access free courses designed to help you get the most out of your investments in sponsored ads. On this page, you can navigate to courses covering topics across...

    • Collection

  • AMC developer

    Test your knowledge of AMC API features and functionality that you can use to scale and automate your work with AMC.

    • Path
    • Intermediate
    • Credential

  • Amazon Marketing Cloud education

    Welcome to the AMC education resources page. We invite you to complete the learning paths below that best align to your role and interests. Remember to pass the assessment at the end of each path to receive a badge. You...

    • Collection
    • Intermediate

  • AMC account setup and management

    This training reviews how AMC and AWS administrators manage AMC setup, permissions, and paid features.

    • Path
    • Duration 50m
    • Rating 5.0
    • Intermediate

  • AMC foundations

    This training provides an introduction to Amazon Marketing Cloud (AMC) and can be taken by users of any level or skillset.

    • Path
    • Duration 53m
    • Rating 5.0
    • Beginner
    • Credential

  • How to plan for Prime Day

    This course highlights campaign tactics you may choose to employ before, during, and after Prime Day, Amazon's annual global shopping event. Throughout this course, you'll discover recommendations for how to plan for Prime Day and how to optimize your campaigns...

    • Duration 23m
    • Rating 5.0
    • Intermediate

  • Amazon Ads holiday summit

    The Amazon Ads holiday summit, happening on September 26th, is a free virtual event where you’ll learn sponsored ads tips and tactics to help unlock your brand’s potential this holiday season.

    • Path

  • Learn to launch a campaign with SD

    Learn to reach relevant audiences throughout their shopping and entertainment journeys with self-service, programmatic display ads that can be created in just a few clicks.

    • Path
    • Rating 5.0

  • Build skills for Sponsored Brands and Sponsored Display

    Amazon Ads education helps partners expand and validate their expertise with training on full funnel strategies that drive brand growth. Take training to develop your expertise beyond performance ads, and learn to build a brand with Sponsored Brand and Sponsored...

    • Collection

  • Learn to launch a campaign with SB

    Sponsored Brands can help customers discover your brand and products with creative ads that appear in relevant Amazon shopping results.

    • Path
    • Rating 5.0

  • Retail media specialist learning plan

    This learning plan is intended for retail media specialists who do hands-on work with Amazon Ads solutions, including campaign specialists, ecommerce specialists, and media specialists. This learning plan is ideal for early- to mid-career professionals responsible for building and managing...

    • Collection
    • Rating 5.0

  • Partner fundamentals learning plan

    This learning plan is designed for any partner looking to learn the fundamentals of how to use Amazon Ads. You can follow this learning plan, in part or in full, to learn more about how to get started with...

    • Collection

  • Digital ads strategist learning plan

    This learning plan is intended for digital strategists, media buyers, and media planners who are interested in learning more about how to use Amazon Ads to support business objectives. This plan is ideal for mid-career professionals responsible for managing budgets...

    • Collection

  • Understanding the foundations of digital advertising

    This section will introduce you to the basics of digital advertising, including how a digital ad is created and displayed to shoppers. You will be introduced to common terms, features, and metrics that you can use to start creating, measuring,...

    • Path
    • Rating 4.2
    • Beginner

  • Automate and scale with the Amazon Ads API

    In this course, you will learn about the Amazon Ads application programming interface (API) that enables programmatic access for campaign management and reporting. By the end of this course, you'll be able to: - Understand the basic principles and benefits...

    • Duration 30m
    • Rating 4.7
    • Beginner