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161 results returned

  • Get to know Vendor Central

    In this course you will be introduced to Vendor Central and walk through the steps vendors take to manage their products on Amazon.

    • Duration 25m
    • Rating 4.8
    • Beginner

  • Navigate Seller Central

    In this course you will explore Seller Central and walk through the steps sellers take to list, sell, and ship products.

    • Duration 15m
    • Rating 4.5

  • Overview of Stores

    This course will introduce you to Stores on Amazon, highlighting their possible benefits to your advertising strategy. You will also learn about the features and use of the Store builder.

    • Duration 8m
    • Rating 4.7
    • Beginner

  • Use a holistic approach

    In this course, you will be learn how to incorporate Amazon Advertising into your media plans through teaching strategies to consider for long and short-term goals.

    • Duration 42m
    • Rating 3.6
    • Intermediate

  • Upload creatives in the Amazon DSP

    In this course, you'll learn about the information needed depending on your line item type, as well as creative policy guidelines.

    • Duration 12m
    • Rating 4.8
    • Beginner

  • Optimize your Sponsored Brands campaign

    In this course, you will learn how to help set your Sponsored Brands campaigns up for success, and the methods used to evaluate the performance of Sponsored Brands.

    • Duration 15m
    • Rating 4.6
    • Intermediate

  • Introduction to Amazon retail

    In this course, you'll be introduced to Amazon's retail business, with emphasis on Amazon's relationship with both vendors and sellers.

    • Duration 10m
    • Rating 4.8
    • Beginner

  • Introduction to Amazon Advertising 

    In this course, you learn about Amazon Advertising’s full range of ad solutions, including ad types and placements, and the campaign goals you can reach with Amazon.

    • Duration 27m
    • Rating 4.6
    • Beginner

  • Create reports in the Amazon DSP

    In this course, you will walk through a step-by-step tutorial for creating a custom report in the Amazon DSP.

    • Duration 12m
    • Rating 4.8
    • Beginner

  • Introduction to Amazon Attribution 

    This course will introduce you to the Amazon Attribution beta. You'll learn the basics of Amazon Attribution, its methodology, and the metrics available. 

    • Duration 15m
    • Rating 4.8
    • Beginner

  • Measure campaigns with Amazon Attribution 

    This learning path will provide an introduction to the Amazon Attribution beta.  We'll give an overview of Amazon Attribution, how to create attribution tags to measure your non-Amazon Advertising media, and how to gain insights to optimize your media's performance.

    • Path
    • Rating 4.5
    • Beginner
    • Award

  • Set up Attribution campaigns 

    This course will walk you through how to set up an attribution order, tag, and how to generate a report.

    • Duration 15m
    • Rating 5.0
    • Beginner

  • Gain insights with Amazon Attribution reporting 

    In this course, we'll review how metrics available within Amazon Attribution's reporting relate to the customer decision journey and how to assess campaign performance.

    • Duration 15m
    • Rating 5.0
    • Beginner