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Live Events
  • Target your sponsored ads campaign for KDP authors

    In this course for KDP authors, you will learn about the targeting options for Amazon Advertising’s sponsored ads, and determine the most effective targeting method to meet your objectives.

    • Duration 22m
    • Rating 4.7
    • Beginner
  • Grabación de Vídeo: Cumbres virtuales

    En esta serie de cumbres virtuales, compuesta por sesiones interactivas y contenido exclusivo, te ayudaremos a prepararte para los eventos de temporada alta en Amazon.

    • Path
    • Duration 12.4h
    • Rating 5.0
    • Intermediate
  • Aufgezeichnete Webinar Videos: Virtual Summits

    In dieser Reihe von Virtual Summits, die aus interaktiven Sitzungen und exklusiven Inhalten bestehen, helfen wir Ihnen, sich auf Amazon-Events in der Hochsaison vorzubereiten.

    • Path
    • Duration 9.2h
    • Rating 5.0
    • Intermediate
  • Webinar Recording Videos: Virtual Summits

    In this series of virtual conferences, comprised of interactive sessions and exclusive content, we’ll help you prepare for for peak season events on Amazon.

    • Path
    • Duration 11.3h
    • Rating 5.0
    • Intermediate
  • Registrazione di webinar: Summits Virtuali

    In questa serie di summits virtuali, composta da sessioni interattive e contenuti esclusivi, ti aiuteremo a prepararti per gli eventi di alta stagione su Amazon.

    • Path
    • Duration 9.2h
    • Rating 5.0
    • Intermediate
  • Optimize for retail readiness

    In this course, you will learn how to assess if a product detail page is retail ready for a campaign and develop recommendations for optimizing the page.

    • Duration 15m
    • Rating 4.8
    • Beginner
  • Optimize your Sponsored Display campaign

    In this course you will learn how to optimize your Sponsored Display campaign by reviewing metrics, adjusting bids and budgets, and using creative options. *Availability varies by advertiser country

    • Duration 25m
    • Rating 4.9
  • About the Amazon Advertising Certification Program 

    Amazon Advertising offers certifications that allow advertisers and marketing professionals to validate their proficiency in specific topics. Learn about the benefits of the certification program and the details about the program in this course.

    • Rating 4.5
  • Get started with Streaming TV ads

    In this course, we'll introduce you to Amazon OTT video ads and compare the two buying options available. By the end of the course, you'll be able to: Define OTT (over-the-top) and related acronyms such as AVOD and SVOD. Explain...

    • Duration 20m
    • Rating 5.0
    • Beginner
  • Welcome to the learning console

    Welcome to Amazon Advertising's learning console, where you can gain advertising knowledge, skills, and certifications to help grow your business. We'd like to take a moment to introduce you to the learning console's features and navigation. 

    • Duration 5m
    • Rating 4.4
    • Beginner
  • Advertise with Sponsored Display and the Amazon DSP

    In this course advertisers who sell on Amazon will learn about Amazon's display advertising solutions and see how other advertisers leverage Sponsored Display and the Amazon DSP.

    • Duration 20m
    • Rating 4.9
    • Intermediate
  • Introduction to Amazon Advertising

    In this course, you learn about Amazon Advertising’s full range of ad solutions, including ad types and placements, and the campaign goals you can reach with Amazon.

    • Duration 27m
    • Rating 4.7
    • Beginner
  • Amazon sponsored ads Office Hours

    Do you have any questions or doubts on your initial sponsored ads campaigns? Would you like to learn from the questions other advertisers may have? Join us for our new office hour initiative: our advertising experts will answer your questions...

    • Event
    • Duration 1h
    • Beginner
  • Amazon sponsored ads Office Hours

    In this 60-minute webinar, you’ll learn how to develop a holistic, cross-product advertising strategy to: • Drive sales for your deals and other products in your brand portfolio • Reach new-to-brand shoppers• Grow brand recognition at scale

    • Event
    • Duration 1h
    • Beginner
  • Sponsored ads Certification

    The Sponsored ads Certification validates an individual’s proficiency in Amazon’s sponsored ads, like Sponsored Products and Sponsored Brands, with emphasis on retail readiness, sponsored ads strategy, and campaign optimization. This Certification is best suited for advertisers or agency professionals who leverage...

    • Path
    • Rating 4.8
    • Beginner
    • Award