This course explains how Amazon Online Video, Sponsored Brands video, Sponsored Display video, and Streaming TV ads can meet your campaign needs. In this course, you will learn the use cases for each of these video products, how these video ads function individually and in conjunction, and how they can support brands in and outside of the Amazon store.
For an introduction to these video ad products, please review the course Explore Amazon video ad products and Use video ads to enhance your advertising strategy.
In this course, you will:
- Understand how video ads can support your brand growth in and outside of the Amazon store
- Understand how Amazon video ads can fit in your advertising strategy
- Recognize how video ads can work together
- Learn how brands use Online Video, Sponsored Brands video, and Streaming TV ads